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Privacy Policy – Reflex Physical Therapy

Introduction

At Reflex Physical Therapy, your privacy and the protection of your personal health information are our highest priorities. This Privacy Policy outlines how we collect, use, store, and safeguard your information in compliance with applicable laws, including the Health Insurance Portability and Accountability Act (HIPAA).

1. Information We Collect

Personal & Contact Information

• Full Name
• Phone Number
• Email Address
• Mailing Address

Health Information (Protected Health Information – PHI)

• Medical history and condition details
• Treatment records and therapy notes
• Appointment and visit history
• Insurance and billing information

Technical & Website Data

• IP Address
• Browser type and device information
• Website usage data (via cookies and analytics tools)

Communication Data

• Messages, appointment requests, and inquiries submitted through forms, calls, or SMS
 
2. How We Use Your Information
We use your information for the following purposes:
• To provide and manage physical therapy treatment and care
• To schedule appointments and communicate with you
• To process billing and insurance claims
• To improve our services and patient experience
• To comply with legal, regulatory, and healthcare obligations

All use of Protected Health Information (PHI) is strictly in accordance with HIPAA regulations.

3. HIPAA Compliance & Patient Privacy

Reflex Physical Therapy adheres to HIPAA standards to ensure:

• Confidential handling of all Protected Health Information (PHI)
• Limited access to authorized personnel only
• Secure storage and transmission of patient data
• Implementation of administrative, technical, and physical safeguards

Patients have rights under HIPAA, including access to their medical records and the ability to request corrections.

4. Cookies & Tracking Technologies

Our website may use cookies and similar technologies to:

• Enhance website functionality
• Analyze website traffic and performance
• Improve user experience

You can control or disable cookies through your browser settings.

5. Sharing of Information

We do not sell or rent your personal or health information.

We may share information only in the following cases:

• With healthcare providers involved in your treatment
• With insurance companies for billing and claims
• With trusted service providers (under strict confidentiality agreements)
• When required by law, regulation, or legal process

All third parties handling PHI are required to comply with HIPAA standards.

6. Data Retention

We retain patient and personal data only as long as necessary:

• To provide care and services
• To meet legal, medical, and regulatory requirements
• To maintain accurate medical records

7. Data Security

We implement industry-standard security measures, including:

• Secure servers and encrypted data transmission
• Access controls and authentication protocols
• Regular monitoring and system updates

While we strive to protect your data, no system can be guaranteed 100% secure.

8. Your Rights

As a patient or website user, you have the right to:

• Access your personal and medical records
• Request corrections to your information
• Request restrictions on certain uses or disclosures
• Receive a record of disclosures (as applicable)
• Request confidential communications

To exercise your rights, please contact us directly.

9. Third-Party Links

Our website may contain links to external websites. Reflex Physical Therapy is not responsible for the privacy practices or content of those third-party sites.

10. Children’s Privacy

We do not knowingly collect personal information from children under 13 without parental or guardian consent. Pediatric patient information is handled in accordance with HIPAA and applicable laws.

11. Updates to This Policy

This Privacy Policy may be updated periodically to reflect changes in regulations or our practices. Updates will be posted on this page with a revised effective date.

12. Contact Us

If you have any questions about this Privacy Policy or your privacy rights, please contact:

Reflex Physical Therapy
Through our official website contact form or clinic contact details.